(Reality/ent., 60 min. eps.) This entertaining and informative reality series is built around the benefits of extreme-cold therapy and the Wim Hof method. Eight celebrities live together in a tented dwelling in mountainous, sub-zero temperatures, where they face a series of unique challenges that test them to their limits, both physically and mentally.
Distributor: BBC Studios
Time Slot: Prime time
Perfect Pitch: “From ice barrel baths to swimming under a frozen lake, the celebrities are guided through radical challenges by extreme athlete Wim Hof, using his signature breathing techniques. Their aim is to reap the rewards of cold-water therapy and emerge happier, healthier and stronger—set to conquer the ultimate challenge of leaping backward from a 500-foot bridge.” —Andre Renaud, SVP, Global Format Sales