(Ent. paper format) Music competition show where celebrities’ “alternative characters” full of imagination fight for the best character. It reflects the current “alternative-character” boom in Korea, which is the concept Korean celebrities use to broaden their broadcast spectrum.
Distributor: FormatEast
Contact: Iljoong Kim, Executive Director; Fay Zhang, Producer; yellowtv@sbs.co.kr; zfaym@sbs.co.kr.
